Media and Storage at NAB Show 2015

April 24, 2015

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Author
William Chen

Category
Toshiba Storage

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What do you think of when you hear the words "media and entertainment" (M & E)? Chances are, images of the latest blockbuster movie or mega-sporting event flash through the 3D high-def screen in your mind, accompanied by a blaring full surround soundtrack. Last week's NAB (National Association of Broadcasters) Show 2015 in Las Vegas encapsulates that vision. 4K/6K cameras, green screens, drones, video editing, broadcast distribution – NAB is all about the technology used to create, capture, transfer, manipulate, and bring that media to you.

NAB Show

Perhaps the most important, but not as glamorous, technology used in M&E, is data storage. In a nutshell, al...

Client Grade SSDs – Where Are They Now?

April 15, 2015

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Author
Todd Selbo

Category
SSD

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As most of you in the computing industry know, the client grade SSD market has grown exponentially over the last few years. More and more personal and corporate laptops, 2 in one's, convertibles, Ultrabooks™* , and tablets are driving the consumption of client SSDs. With a high-volume, low-cost consumption model driving the client SSD market, it was only a matter of time that other industry applications would pick up on this low cost, small form-factor, highly reliable storage alternative.

In comparison to SSDs slotted for enterprise use, client SSDs are known for their lower performance, lower drive write endurance, less NAND over-provisioning and overall decreased lifetime. Even with these diminished capabilities, client SSDs are gaining favor in pr...

The Cloud: Protecting Critical Data

March 16, 2015

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Author
Aisha Vincenti

Category
Cloud Storage | Toshiba Storage

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To no one's surprise, "the cloud" has transformed from buzzword to everyday life in the tech industry. While many businesses already use a type of cloud service, full adoption of the cloud model is still hindered by a wide range of concerns but namely security. In an age where big-name companies have fallen victim to security breaches, it makes sense that privacy and security may be the biggest concerns among existing and prospective cloud customers but the cloud conversation doesn't always have to be about security.

Cloud solutions save business owners money in the short-term by eliminating the upfront costs of hardware. There is a lot of opportunity for cloud users but long-term savings and security (because it is an important consideration) depend on a company's unique storag...

Toshiba “Rocks Out” at Dell Field Readiness Seminar (FRS) Show

March 9, 2015

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Author
Robert Friend

Category
Toshiba Storage

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A couple of weeks ago I attended the Dell Field Readiness Seminar (FRS) in Las Vegas. My mission: to update Dell sales representatives about Toshiba's latest storage products.

Rock of AgestOne of Toshiba's distributors entertained the crowd with cast members from the hit Vegas show, “Rock of Ages”. The high-powered Rock-and-Roll generated a high-energy environment for the Dell associates and business partners to learn about the benefits of Toshiba storage products.

Dell associates and business partners were intrigued to learn that:

  • Toshiba has an incredibly broad storage product line: client, enterprise, HDD, SSD, an...

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